British GQ iPad Launch
Rosie Huntington-Whiteley


We shot lots of other content with Rosie while we were in LA. This dance sequence was shot at Milk Studios and hints at the classic Marilyn Monroe scene. It was originally intended to be the cover shot. Variations of this ad were used very successfully to promote the launch of the iPad issue and could be seen on screens all around London including most major London Underground sites.

Creative Direction - Paul Solomons
Director - Simon Emmett / Anthony Shurmer
Edit - Anthony Shurmer
DoP - Martin Roach
Colourist - Luke Morrison / The Mill
Stylist - Maryam Malakpour
Hair - Yiotis Panayiotou
Make-Up - Kathy Jeung
Production - Peter McClafferty